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Path to Investing is an innovative educational Web site that enables investors to learn investing essentials as well as more sophisticated investment strategies.

Whether following a specific track guided by industry experts or reviewing core content, investors can work at their own pace and build on what they learn, gaining confidence in themselves as they gain practical knowledge about the world of investing.

You can make this tool available to your customers and employees simply by posting the Path to Investing bug on your company’s site. Linking to Path to Investing, which does not require review by the Financial Industry Regulatory Authority (FINRA), will:

Here's how to subscribe

To subscribe, click here.

To incorporate Path to Investing as an educational resource on your own site, click here.

To request more information, email us at foundation@foundationforinvestoreducation.org

For information on security and privacy policies, please click here.

Demonstrate your support of investor education

Help nurture informed investors who become more confident clients

Increase client appreciation of your organization

Complement your own site if you already have educational content, or serve as your own educational center if you don't

Best of all, visitors never leave your site, because Path to Investing works as a pop-up. Investors can access the information they want and act on what they've learned.

For a list of member firms currently linking to Path to
Investing, please contact the SIFMA Foundation for Investor Education at foundation@foundationforinvestoreducation.org.